"I didn’t have a creative process to change, I was still building one."
I spent years in hospitality, learning how to serve, listen, and create experiences that made people feel something.
It was creative work, even if it didn’t look like it.
You design moments, not layouts.
It taught me timing, empathy, and how small details shape experiences.
Then the world stopped.
Like many others, I had time to think about what I really wanted to build next.
I went back to studying — media, marketing, storytelling.
It felt new, but also familiar.
When ChatGPT appeared, something clicked.
I didn’t have a creative process to change, I was still building one.
And suddenly, AI became the structure I didn’t know I needed.
"Creativity isn’t a skill you earn over time, it’s a rhythm you develop by doing."
That’s when I realized something:
I wasn’t late to the game.
The game had just changed.
AI helped me start before I felt ready.
To test, learn, and see ideas take shape faster than I could overthink them.
It showed me that creativity isn’t a skill you earn over time.
It’s a rhythm you develop by doing.
"AI didn’t replace creativity. It gave me permission to begin."
For me, AI wasn’t a shortcut.
It was a bridge between what I knew about people and what I was learning about marketing and design.
Between serving guests and serving users.
Now, I approach creative work much like hospitality — quietly, with care.
Only the tools have changed.
I still don’t think of myself as a designer or marketer.
I’m just someone learning, building, testing, and seeing what works.
Creativity isn’t about having years of experience.
It’s about having the courage to begin.
AI didn’t replace creativity.
It gave me permission to begin.